Gaina’s Solution to Your Challenges! The ORCA Mobile Sales App
ORCA is a mobile app that takes the paper, pens and guesswork out of a rep’s life. ORCA runs off Gaina’s main data management system, Control-IT. The beauty of the relationship between Control-IT and ORCA is that all data feeds into the one, centralised system and is transparent for reps, whether they’re in Down, Devon or Dunfermline.
Access to Data
ORCA not only offers insight for your reps to sell more effectively to your customers, but enables reps to show transactional information to customers that can help them make more strategic purchasing decisions and possibly earn things about their own business that they didn’t know. Having such data in their pocket empowers reps to offer the right promotion & price to the right customer. Data on drinks sales trends is not only useful for engaging with current customers, but creates an overwhelming sense of expertise for potential new customers when your reps are helping you to enter new markets and locations.
ORCA eliminates the need for your reps to be on the phone to make orders or to gain access to customer account or historical sales information. As we previously mentioned, eliminating the necessity for phone calls can save an average of 390 hours of call time per year for a single rep. What could you do with that time? How many more visits could be made to potential new customers? ORCA can afford you the time to gain that business growth that you need.
Digital ordering takes away the requirement for your reps to ever use a paper and pen, therefore reducing errors, eliminating the need for costly returns and eradicating the need for data entry in the office. A digitised order-making process gives reps access to visual forecasts and trends while in customer locations. Reports can be generated in seconds that can be sent off to management and directors instantly, therefore reducing the time spent collating such reports on Excel spreadsheets.
Your Current Mobile Sales App
Maybe your company already uses some type of mobile sales device, but are your reps still generating loss-making orders? We’ve dealt with dozens of companies whose reps prioritise volume over value. Perhaps this is due to the organisation itself being lenient in relation to margins. Maybe it’s on account of a lack of awareness of margins for the rep when they’re generating orders.
Reps that we’ve spoken to have claimed that they occasionally prioritise volume over value as their commission is based on the number of cases that they sell, rather than the value of said cases. Sound familiar?
What if you could ensure that all of your reps only make profitable orders? How valuable would that be to your business?
One of ORCA’s Unique Functions is the Profit Indicator
With the Profit Indicator, your reps can check the exact margin of every order. If your sales strategy insists upon an 8% profit margin per order, your rep can adhere to this without having to call the office. You can gift your reps the freedom to operate within margin parameters. Empower them to deliver negotiated deals to customers, within the thresholds determined by management or directors.
Don’t Just Take Our Word For It!
‘ORCA allows me to give the best deal to the customer while ensuring maximum profits for the company!’
Sales Rep, Comans Beverages
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